Talentify
AI-Driven Talent Acquisition

The recruitment industry has reached an inflection point: there are now more openings than qualified candidates available! Such a prevalent mismatch between vacancies and applicants is further magnified due to the cost associated with posting jobs online, which is often expensive and does not always yield outcomes favorable to recruiters. While recruitment teams of various organizations swim through such tough waters, many of them are searching for a reliable partner that eases up the discovery, assessment and hiring processes.

This is where the attention shifts to Florida-based Talentify—an AI recruitment automation firm. A renowned company in the job search market, Talentify leverages the free jobs search sources such as Google for Jobs and Jobs on Facebook to help firms exponentially increase their talent acquisition capabilities. “The key pain point we are addressing in the candidate hiring and recruitment market is around organic recruitment marketing and converting applicants into invested employees at a lower cost,” says Othamar Gama Filho, founder and CEO of Talentify.

Established with the goal to facilitate meaningful interactions for both the parties involved in the recruitment process, Talentify offers two major platforms—organic jobs distributions and Programmatic Job Advertising—both of which integrates with organizations’ Applicant Tracking System (ATS). “Requiring less than a day to be deployed, our platform automatically pulls vacant positions from ATS and creates optimized, mobile job distribution pages to attract candidates,” says Filho.

Talentify’s Organic Jobs Distribution syncs automatically with free recruitment sources—Google for Jobs and Jobs on Facebook—and provides a mobile-first application experience which is guaranteed to convert career site visitors into candidates. Being the official partner of Jobs on Facebook further enables Talentify to sync ATS to Facebook, ask qualifying interview questions on the Facebook app, and send automatic candidate engagement sequences.

On the other hand, Programmatic Job Advertising is developed with the sole purpose of smartly investing in job advertising to acquire positive results.

Embedded with smart artificial intelligence (AI) algorithms and machine learning, Programmatic Job Advertising monitors and selects channels that are best to advertise and find candidates, then leads them directly to the clients’ ATS to apply for jobs. “Typically, organizations waste around 50 percent of their advertising budget on paid job posting, but with Programmatic Job Advertising, they can engage five times more candidates within the same budget,” says Filho.

The key pain point we are addressing in the candidate hiring and recruitment market is around organic recruitment marketing and converting applicants into invested employees at a lower cost

Despite being a newcomer in the recruitment arena, Talentify has partnered with enterprises of all sizes across the globe. The company even has big names such as Sue Marks, the founder of Cielo Talent—one of the world’s largest RPO companies—on its board, which has further enhanced its stature in the market. In one of its client engagements, Talentify increased the candidate conversion rate from 7 percent to 36 percent after deploying its products synced with the client’s ATS. In another instance, for a large gas station client, Talentify was able to attract about 40,000 new candidates every month using its platform’s reach to Google for Jobs, Jobs on Facebook, and other free job advertising channels.

Talentify is now working toward expanding its current footprints to go international and enter the UK, Brazil, Latin America, and North America. Moreover, the firm is continuously investing in incorporating data scientists and machine learning experts into its workforce to accelerate the development and release of its exclusive set of analytics that will help clients better understand which jobs require immediate attention.